ICAST Fishing Tackle Show 2011

ICAST 2011The ICAST Fishing Tackle Show was once again a fantastic event that took place 13th to 15th July 2011 in Las Vegas.

Attendance at the 2011 event this year was once again great with a large selection of manufacturers and products all under one roof. The New Product Show was especially exciting with previews of next seasons new Continue reading “ICAST Fishing Tackle Show 2011”

Berkley NanoFil – Innovation of the Year EFTTEX 2011

Berkley NanoFilBerkley NanoFil did NOT win either Best New Monofilament or Best New Braid at EFTTEX 2011. Berkley did win ‘Innovation of the Year’ with NanoFil though. How so?

“Not a Mono. Not a Fluoro. Not a Braid.” That’s how the advertising video for Berkley NanoFil ends. Okay, so apart from ruling Berkley out of every line award at this year’s tackle shows, what does NanoFil mean to us, the Continue reading “Berkley NanoFil – Innovation of the Year EFTTEX 2011”