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Rapala & Zoom top US Lure Survey

Posted by Editor On June - 4 - 2011

Rapala & Zoom LuresResults from the April Angler Survey undertaken by Southwick Associates in the United States reveals the following about the most purchased lures in the US:

Top brand of hard bait lure – Rapala purchased by 25% of survey respondents

Top brand of soft bait lure – Zoom purchased by 15% of survey respondents

Top brand of spinner bait – Strike King purchased by 15% of survey respondents

Top brand dough baits – Berkley PowerBait purchased by 52% of survey respondents

Top brand of jig – Northland purchased by 9% of survey respondents

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